When a traditional business hops on an e-commerce platform, it is exposed to an abundance of monetary benefits. This is hands down the best reason to join this huge platform. If you look into it closely, you will find mobile app development to be the driving force.
We are in the new decade, and there is no doubt that technology has taken over the complete world. Technical advancement has also influenced commerce; therefore, almost everything can be easily found online. The availability of the internet has solved all the hard-core complications related to online shopping.
This brand-new approach focuses on convenience, time, and money, inspiring many to go online.
The same trend is pushing local vendors towards the idea of expanding their business, from creating their own app or website to including features to stand out. They are leaving no stone unturned to take the revenue to the next level.
Are you planning to start an e-commerce business?
If yes, then take a look at a few features that would help your business to gain a competitive edge.
4 Tips To Outshine Your E-commerce Competitors!
Below mentioned are the top 4 features, which would help the local vendors join the e-commerce platform to boost their business revenue.
1. Peculiar Mobile App Or Convenient Mobile Website
Users demand and appreciate the convenience and easily accessible online shopping platform. And this clearly has nothing to do with the mobile device that the buyer is using. Online shoppers want to get hold of all the mobile features, just as easily as on laptops. Therefore, it is a must for online vendors to ensure that the portal has a responsive design template. And as the trend suggests, having cool micro-interactions wouldn't hurt.
The features need to be flexible enough and need to be available for every buyer, irrespective of the current time and location. Older versions of templates were not designed to provide flexibility for several screen sizes. For that, responsive designing needs to take over and become standard with mobile apps and websites.
It is important to create an app/website that works effectively on almost all devices. It's also important that all the functions, features, and verticals run seamlessly. This leads to the flawless mobile experience complimenting the reputation of the brand.
2. 'Try On Me' Feature Will Get You A Special Boost
It is a unique feature found on a few e-commerce portals, but it sure draws a lot of online shoppers. It is based on augmented reality. This specific technology model lets online shoppers virtually try the goods they want to buy and make a smart purchase.
3. Quick Delivery For Better Results
As per research, all online shoppers agree that quick delivery is the best way to woo their hearts. It is the most important aspect of improving global brand positioning. To accomplish the same, providing an estimated delivery date is crucial. Online shoppers abandoned several portals that cannot meet their expectations of quick deliveries to the users.
Traditional businesses' only reason to join an e-commerce shopping portal is to boost up the sales revenue. Therefore, brand abandonment is the one thing that they cannot afford to have. Through an online portal, quick deliveries are assured to the buyers, making it any vendor's best bet. Deliveries process, when followed right, can attract a lot of traffic. Hence, sellers need to study and take care of the niche market to make the most out of it.
4. Advanced Search Function And Navigation For Larger User Base
Is the envisioned e-commerce store user-friendly? Before starting with any additional plans, always ask yourself this question.
As it would help you to take care of any possible hindrances. It is important to make sure that the platform is user-friendly. The website or the app needs to be structured to make the process easier for the buyers to purchase online rather than visiting a brick-and-mortar store. Therefore, search options and navigation are a must in online shopping.
QR Code and Object Identifier are the additions that you integrate into the e-commerce portal. Let's develop a better understanding of both of them.
QR Code- This feature's capability can be measured because the buyer can find the same product just by scanning the QR code.
Object Identifier- It lets the user capture the specific product's image and get the same identified on the portal.
The online shopping portal needs to deliver a clear picture to the users. For this, you need to develop a portal that has both of these features to boost sales.
These are the 4 features that budding e-commerce start-ups cannot ignore, but these are not all of them. If you want to witness the pandora box of unmatchable advantage, reach out to the experts who can help you. But until then, stay hooked to this space for more information.